by Chris Farrell

Hi ,

I am very excited to share with you - some secret information that I have been studying regarding Facebook.

It's all to do with making sure that your content you post on your WALL - gets seen on your Friends News Feed.

The secret is - to create Engaging Content.

Facebook News Feed Optimization is becoming a new type of Search Engine Optimization. Please don't worry if this is already sounding a bit complicated....

Basically - there are tricks and techniques - to keep the comments that you make high in your Friends News Feed.

This involves something new called Edgerank

20 million people visit Walmart on a daily basis. 250 million people visit Facebook each day. There is no other online marketing channel that can deliver this kind of REACH

Edgerank looks at how often someone interacts with your page - how many comments your update has - and how recent your update was made.

These three elements added together - will determine how high your comment will appear in the News Feed.

Now - please don't worry if this is sounding a bit 'techie'.

It really is not all that complicated.

Here is the Edgerank video - from my Understanding Facebook course - that will explain Edgerank in more detail for you.